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Call of Duty : Warzone S3

A campaign to shout the arrival of a 2 week special in-game surprise collaboration with Legendary's Godzilla VS Kong.

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Leveraging on KOL fanbases and GVK fans, the campaign aims to bring the grit of COD Warzone and explosive dynamics of Godzilla & Kong's rivalry into the biggest secret of the month.

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Working closely with the CGI team, we planned and designed an entertaining backdrop for KOLs to react to during their live game streams.

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We created championship titles and stirred hype around the most epic battle in COD Warzone to rally players to join in before the titans disappear.

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